Monday, August 16, 2010

John Boehner might be too tan to be effective @gopleader

source http://politicalwire.com/archives/2010/08/16/boehners_orange_glow.html

Boehner's Orange Glow

Brad Phillips, a specialist in media communications, suggests House Minority Leader John Boehner's (R-OH) extreme tan might be getting in the way of his message.

"I know an article about Rep. Boehner's tan may seem superficial, but it underscores a vital truth about communications: Audiences take more meaning from a spokesperson's vocal tone and body language than they do from words alone. That doesn't mean words don't matter - they do. But if the audience is distracted by something in an interview - whether it's a monotone delivery, a few dozen 'uhhhs' or 'ummms,' or an overly-tanned face - they are not going to hear what you have to say."


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