The unraveling of AT&T's third-quarter earnings today shows that of the 4.3 million new "integrated" (3G, QWERTY keyboard) devices activated by the company last quarter, 3.2 million were iPhones. That amounts to a gargantuan 74%. The company admitted that the activations represented the most ever in its history with 40% of those iPhone users being new customers to AT&T. Up 33 percent from spring.
In just a few summer months, as the popularity of Apple's iPhone skyrocketed so did AT&T's dependency on the device to significantly grow their business. Earnings per share dropped only one cent from year to year at 54 cents per share. The company now boasts 81.6 million wireless subscribers.
It appears that iPhone addiction may be more of a reality for AT&T than it is for its users. Where would the company be without an exclusive iPhone deal in place? One phone to rule them all.
[Gizmodo]
No comments:
Post a Comment